Sketch-notes – Business Model Innovation

Tim Kastelle
Keynote at ALIA Information Online 2013

This is the first of a series of sketch notes from the ALIA Information Online conference held in Brisbane during February 2013. I have to declare that I was on the Program Committee for the conference, so maybe you’ll read some bias into my comments here. I’m trying to be objective.

The sketch notes above are from one of the first keynotes by Tim Kastelle from the University of Queensland Business School. I think one of his best messages for libraries (which you can see above) was to aggregate, filter and connect. I also liked his suggestion that obscurity was worse than piracy for content creators. He urged us to consider innovation in our business model (i.e. behavioural change), not simply in or through technology.

I think that keynote neatly set us off on what the Program Committee hoped would be a series of rather different messages and themes for the conference. These included:

  • Designing new services for people.
  • Finding and providing more meaning in what we do as cultural institutions.
  • Finding our voice and becoming better advocates for the public good (e.g. Open Access, Copyright reform and a sustainable future).
  • Putting people before technology.
  • The importance of empathy and user experience research.
  • Reassurance of the value in play, fail, learn as a strategy.

I’m still learning about the use of sketch-notes. They do force you to think more deeply about the messages you are hearing and how to represent them visually. I’m being mentored in this by one of my colleagues @thelibrarykim so I thank her for all of her tips and assistance. Her sketch-notes are always grand!

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